Thursday, 20 May 2010

Fashion : Difference between UK & Scandinavia Style

SORRY, some massive generalisations here . . .
  1. H&M is hardly different at all - same stuff. It's all made in China, India, Bangladesh, Pakistan...
  2. Scandinavian people (in general) are faster to adopt new fashion trends than people (in general) in Britain.
  3. There are more blondes in Scandinavia. Obviously. 
  4. Nordic fashion is rarely contrived or excessively stylised. Minimalistic still reigns.
  5. When it comes to winter fashion, the poor residents of Nordic countries "enjoy" a long often very cold winter and as such have some great winter clothes - both in terms of quality e.g Peak Performance and also styles e.g. Malene Birger, Peter Jensen .
  6. Plus Size Clothing is virtually non existent in Sweden & Norway but there is some demand in Denmark and Iceland.
  7. Scandinavian people (in general) are more conformist to trends than people (in general) in The UK. Britain has far more diversity in fashion trends than Scandinavia.
  8. Scandinavia Summer fashions are very down to earth - eco is a big theme for 2010.

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