Warm Pixie - Scandic Touch ?

Today I was reading that Warm Pixie can now be bought online. Warm Pixie Knitwear is one of those "hard to find" brands that in a way actually adds to the appeal. Previously only available in small boutiques and as a concession in three Topshop stores they now have their full range at their own webstore. Happy Days.

There is a Nordic angle too - would like to know what you think about this ? While looking through it struck me that Warm Pixie would / should do very well in the Nordic market. It's cool enough to do well in Sweden and casual enough to do well in Denmark. Take a look at these pieces and let me know what you think ?

Images courtesy of WarmPixie.com